“Friends Teaching” Pt Panca Amara Utama A Form Of Educational Contribution And Academic Collaboration

Abstract

Corporate Social Responsibility (CSR) programs have now become a key strategy for addressing disparities in access to and quality of education, especially in areas that are still neglected by the government. The purpose of this study is to identify and evaluate the CSR strategies implemented by PT Panca Amara Utama (PAU) in supporting education in Banggai Regency. Using a qualitative descriptive approach, data collection was conducted through in-depth interviews, field observations, and examination of company documents. The results of the study show that several of the Company's CSR programs not only focus on providing physical facilities such as computers, printers, and internet access via Starlink, but also include non-physical activities such as the Sahabat Mengajar program, lectures from practitioners, and digital training for teachers. These results indicate that collaboration between companies and educational institutions can improve access, digital literacy skills, and the quality of the learning process. However, the limited coverage area and lack of ongoing evaluation are obstacles to the implementation of these CSR programs. The use of Artificial Intelligence (AI) to support the success of CSR programs has not been effectively implemented by the Company for programs in the field of education.