The Influence Of Organizational Culture And Job Satisfaction On Employee Retention At Pt Makassar Raya Motor Palopo

Abstract

The purpose of this research is to determine the influence of organizational culture and job satisfaction on employee retention at PT Makassar Raya Motor Palopo Branch. This research uses a descriptive quantitative approach with a research population of 40 people, sampling using a saturated sampling technique and data collection using questionnaires. The data analysis techniques used are validity test, reliability test, multiple linear regression, t test and f test. This method was tested using a computer system in the form of SPSS. The results of this research show that organizational culture has no and no significant effect on employee retention, job satisfaction has a significant and significant effect on employee retention, and organizational culture and job satisfaction have a simultaneous (together) and significant effect on employee retention. Theoretically, this research also provides an understanding that to increase employee retention by also improving the existing organizational culture, the higher employee job satisfaction, the employee retention level will also increase, the higher the organizational culture and job satisfaction, the higher the employee's ability to remain in the company.